Lemons and Lemonade at the Walter Elwood Museum
As the GASD just handed the Walter Elwood Museum(WEM) Board some lemons, a few thoughts on how to serve up some lemonade:
1) Leverage the Web — The current WEM web site makes it seem it’s business as usual at the museum with no mention of the current situation. As the museum is shut down, the Web site is a vital, essential, critical tool to communicate with the community and members. Use the Web to fund raise, mobilize and communicate. This needs to be done, like , yesterday.
2) Ramp Up Fundraising — As the WEM has no operating capability and hence no revenue drivers, the WEM needs to appeal to its members and community for financial support.
3) Challenge the GASD — As I posted yesterday, I don’t think the GASD should shutter the building without at least working on a road map with the WEM and with the community. I think the current responses from the board and administration fall short in answering exactly what they envision down the road. So far the attitude seems dismissive at best. This should not stand.